ARM & HAMMER ™ cat litter honors the “Purrfectly Impurrfect” protective cats of 2020

At, all cats are beautiful and we are not alone! ARM & HAMMER ™ awards cats with their “Purrfectly Impurrfect” awards and they have selected three animal shelter cats that have proven to be paw-like paw-like.

From October 29th to November 30th, 2020, entries were made on, each telling the story of a cat that was overlooked due to its age, appearance or behavior. ARM & HAMMER ™ believes that every cat deserves happiness and a forever home, and with 2,000 entries, perfectly purring people are enjoying their moment in the spotlight!

“ARM & HAMMER ™ is overwhelmed by the many heartfelt stories we have received about ‘purrfectly impurrfect’ cats in need of good homes,” said Rebecca Blank, Group Brand Manager at ARM & HAMMER ™ Pet Care. “We are grateful to all of the shelters and cat lovers who attended and helped raise awareness of the cats that are often overlooked but make wonderful pets. “

And the winners are …

The decision was difficult as all cats are amazing. After much deliberation, a group of cat experts selected three winners. Here are their stories:

Meet from the Dutchess County SPCA, Hyde Park, NY, JR

Dutchess County SPCA / Facebook

“When the call came for a cat lying lifeless on a porch, we expected the worst. We found a very strange looking cat with pus-filled eyes and mutilated, painful ears. Infested by fleas, covered in dirt, thin and hungry, it was clear that he had been alone for a very long time and was struggling to survive. He was so weak that he could hardly get up. Over several weeks he began to improve. He had to undergo complex surgery to repair his eyes. However, his ears were irreparably damaged. The tissue has been thickened so that no air can enter the ear canals. As a result, they are chronically infected and extremely painful. He has lost his hearing and is in constant pain. JR requires a rare surgery called bilateral inner ear ablation. This surgery will remove both ears, and although it looks a little strange, it will be painless. “

Meet Frank from Focus on Ferals in Kent County, MI.

Focus on Ferals / Facebook

“Do you ever look at a special cat and your heart explodes with love? And then you think about everything Kitty went through and burst into tears? This is how I feel with Frank, and I think you would too if you met him. He came as a stray with an ear infection that required immediate antibiotics and a cheek injury that eventually resulted in a bone fragment being removed. He’s FIVE and has clearly been through a lot, but without his physical scars, you’d never guess he had a tough past. He’s just so easy to love. He’s got quirky expressions and yells for attention. Other cats like his best friend Pickle and volunteers like me are attracted to him. But Frank’s charm wasn’t enough to win a family of his own. He’s still waiting … “

Meet Grace of the Colonial Capital Humane Society in New Bern, NC.

Rhonda Heath / Facebook

“Grace has been at our shelter for 2,801 days. She came to us as a kitten and is now a little over 8 years old. Grace is a volunteer favorite. If she graces you with her nuts and purrs, you should feel very honored. Grace is very picky about which people she wants to let into her world, but she is the shelter’s mom-cat. She will take the most shy, fearful cats under her wing and make them feel comfortable. She shows them the ropes and mothers them until they feel safe and secure. Grace recently had an operation for a tumor, and she came through the operation like the strong female cat she is. Because of Grace’s distance from most people, she is often overlooked in the shelter. “

Purrfect prices for Purrfect kittens

And what prizes did these fine cats win?

Each of the three cats is honored to bring home a $ 10,000 donation to their shelter, courtesy of ARM & HAMMER ™. If JR, Frank, and Grace each find their homes forever, their new families will have the extra pleasure of consulting feline behavior expert Pam Johnson-Bennett.

@ thinklikeacat / Instagram

As one of the judges, Johnson-Bennett saw the worth of each cat entered and making the final decision was difficult as all cats deserve love. “We’re excited to celebrate JR, Frank and Grace and share their touching stories to help them adopt. I look forward to working with the three happy families who can call these cats their own and help ensure they have a smooth transition to their new home. “

When the response to the competition exceeded expectations, Blank said, “ARM & HAMMER ™ is pleased to announce that with the establishment of our Feline Generous’ Kitty, we will donate an additional US $ 50,000 to shelters and cats in need each year . ‘We can’t wait to meet and support more and more loving cats in need through these efforts. “

For more stories about the Purrfectly Impurrfect, visit

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Feature Image: Dutchess County SPCA / Facebook & Focus on Ferale / Facebook


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